Dreams are translucent. Little pleasures are transient.
You feel giddy when you can afford a semblance of your Pinterest board.
You feel even more elated when your daydreams are translated
into little facets of a life that is far greater than some eternal strife.
Intermingling moments tie together the past, present, and future of our lives. The morning coffee resembles frothy soap water and shower thoughts. The dramatic blue skies recreate an upturned sea that lines a certain beach - one where you dipped your feet. There's a sudden whiff of nostalgia, and the same scent heralds a dark brewing storm. You look in the mirror, and you notice a certain lock of hair - a peculiar one that you first noticed when you were fifteen. You pause for a moment. These pauses are what binds together all these timestamps into a novel with no index but only hyperlinks.
What has life been in this static monotone? We stare at our screens as the ceiling invites thoughts. Weight of distances is relieved under the same sky. Radio waves carry “I miss you’s” and moisten the air. We settle for terraces instead of trains. We settle for a day out with a friend or two in town instead of our American Sitcom dreams. We slowly settle for this eeriness as we learn to rise above the mishmash. There is no silver lining to be found in some things. There is no good to be found in the shambles. There is but getting on with life because not everything happens for a reason. Maybe we pen reasons on the go.
This is a little inventory of my product design journey, and a collection of old case studies from when I had just started testing the waters of design on all fronts.
I’ve worked here since late 2023. Case study still brewing along with my ongoing design work. Meanwhile, you can check out the redesigned website.
A peak into the rebranding and product evolution of India's leading teen neo-bank in less than a year.
A sprint to simplify ordering food as a group, accounting for all the conflicting interests, choices, and a bill to settle.
I was approached by Fittrip to create an MVP for a fitness app that tailors a different regime for every individual.
This was my first product design exercise (in the middle of semesters). I wanted to study an existing app and try to improve it.
I’m a design enthusiast who likes to collect puzzle pieces and weave stories.
I’m yet to learn a lot. I’m driven by my belief that design is humane. It is a living thing that outgrows a lot of ideas, and (most importantly) adapts to care more inclusively.